#031 Getting The Sales Pitch Right With Cosmetics Entrepreneur Stevie Newman
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Manage episode 190920016 series 1723043
A post shared by C?KE UK (@c.a.k.ecosmeticsuk) on
Main points of discussion
- An introduction to Stevie Newman
Key points you will learn
- An introduction to Stevie Newman
- We get an insight to C.A.K.E Cosmetics
- Stevie shares her first business steps after studying
- How the first C.A.K.E product was chosen
- We learn about the market challenges C.A.K.E was trying to solve
- Stevie shares how she knew her product would solve these challenges
- How to find customers to test your product
- We learn how to get honest product feedback from friends and family
- Why being patient can be beneficial to your business
- How to officially test your new product, if you plan to make cosmetics
- How to pick a great cosmetics manufacturer
- Stevie shares what it was like to receive her first product
- How to start selling your product, and the benefits of PR
- Why you should not use photo filters on your Instagram posts
- What it’s like to provide products for other cultures
- How to pitch to a major high street retailer like Superdrug
- Why you need to know the lead time of your products
- How influencers can help your pitch
- We find out, how much money Stevie used to launch her business
- Stevie talks about who she takes inspiration from.
- How to balance a 9 – 5 job, while starting a business
- Why it is important to take time out, and not to over work
- Stevies shares what she wishes she knew before she started her business
- We learn why it is important to promote your crowd funding campaign
- Why you should build an email list, and how to get email subscribers.
Key points you will learn
- How to use market feedback, to decide on your first product
- Why you should not use photo filters on your Instagram posts
- How to pitch to a major high street retailer like Superdrug
Links and resources mentioned
More from Stevie Newman
- www.cakecosmetics.co.uk
- CAKE Cosmetics on Instagram
- CAKE Cosmetics on Twitter
- email: stevie @ cakecosmetics.com
Who to follow:
Recommended Books:
Recommended scheduling software
Homework
- Set yourself a sales target
- Every week you fail to hit your target, save £5 (or more)
- When you hit your target, treat yourself with all the money you have saved.
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34 episodes