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Episode 23 - Better Amazon SEO & Product Ads with George Lawrence from Merchant Words
Manage episode 218762965 series 2452172
Content provided by Brett Curry. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brett Curry or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Product discovery on Amazon is almost exclusively driven by search. So if you want to drive more sales on Amazon you have to get better at search - both the organic side (SEO) and the paid ad side. In this week’s episode, I interview a man who knows Amazon search inside and out - George Lawrence. He started Merchant Words in 2013 and has grown it into one of the most popular Amazon research tools on the market. In my chat with George, we dive into all things Amazon search including… - Common Amazon SEO mistakes to avoid - Finding hidden sales opportunities through keyword research (brace yourself we use a pretty off the wall and potentially controversial example). - How Amazon search has changed in recent years and what that means to you. - When analyzing search data, what metrics matter and what metrics don’t - Preparing for more product searches on Alexa and “Amazon Choice” - Current trends on Walmart & Jet.com Plus more! Check it out.
…
continue reading
278 episodes
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Manage episode 218762965 series 2452172
Content provided by Brett Curry. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brett Curry or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Product discovery on Amazon is almost exclusively driven by search. So if you want to drive more sales on Amazon you have to get better at search - both the organic side (SEO) and the paid ad side. In this week’s episode, I interview a man who knows Amazon search inside and out - George Lawrence. He started Merchant Words in 2013 and has grown it into one of the most popular Amazon research tools on the market. In my chat with George, we dive into all things Amazon search including… - Common Amazon SEO mistakes to avoid - Finding hidden sales opportunities through keyword research (brace yourself we use a pretty off the wall and potentially controversial example). - How Amazon search has changed in recent years and what that means to you. - When analyzing search data, what metrics matter and what metrics don’t - Preparing for more product searches on Alexa and “Amazon Choice” - Current trends on Walmart & Jet.com Plus more! Check it out.
…
continue reading
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Similar to eCommerce Evolution
A daily dose of irreverent, offbeat, and informative takes on business & tech news. Hosted by Jon Weigell, Juliet Bennett Rylah, Mark Dent, Ben Berkley, Sara Friedman and Rob Litterst from The Hustle.
…
continue reading
How do I start an online business? How do I build a brand online? How do I get traffic and attention to my online business? The biggest question is, can I start a business online and replace my current JOB? Welcome to The Rock Your Brand podcast show where we answer ALL of these questions and a ton MORE! Scott Voelker, the host will share with you everything you need to know and help you to build a Future Proof Business that will allow you the ultimate Freedom. Scott shares tips and strategi ...
…
continue reading
It's not just Google. This Week in Google hosts, Leo Laporte, Jeff Jarvis, and Paris Martineau, cover all of Big Tech every Wednesday. Listeners tune in for thought-provoking and entertaining conversations about AI, Internet memes, the future of media, and the latest emerging tech. You won't want to miss a minute. Records live every Wednesday at 5:00pm Eastern / 2:00pm Pacific / 21:00 UTC.
…
continue reading
The award-winning WIRED UK Podcast with James Temperton and the rest of the team. Listen every week for the an informed and entertaining rundown of latest technology, science, business and culture news. New episodes every Friday.
…
continue reading
Show notes are at https://stevelitchfield.com/sshow/chat.html
…
continue reading
Take a seat at the table and learn about the biggest stories in financial markets, the economy and business. Each week our editors and correspondents explore how economics influences the world we live in and share their insights across a range of topics. From inflation and recession risk to all things crypto and even the commercial success of K-pop, we have you covered. Published every Thursday. If you’re already a subscriber to The Economist, you’ll have full access to all our shows as part ...
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continue reading
Where real startup founders pitch to real investors—for real money. Forget everything you think you know about the world of venture capital. Host Josh Muccio takes listeners behind closed-doors and into the room where deals are made. Part of the Vox Media Podcast Network.
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
…
continue reading
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…
continue reading
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