Episode 38 - New Facebook Ad Features Including Competitive Remarketing with Ralph Burns of Dominate Web Media


Manage episode 218762950 series 2452172
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Few people know Facebook advertising like Ralph Burns and his team at Dominate Web Media. In this interview we take a look at the latest features, strategies and tactics working for eCommerce merchants on Facebook. This episode is rich in content and contains some real Facebook gold. Here’s a look at what we cover: - Top misconceptions regarding Facebook ads that are holding you back - Top targeting methods you should be using - Ralph’s 3-Step video marketing formula - Understanding the Facebook algorithm and how it impacts your ad performance - Competitive Remarketing - now you can target people on Facebook who have purchased similar product to what you sell. - Changes likely on the horizon for Facebook ads

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