What Is Cross Selling, Upselling and Downselling? | Ep. 43


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In Episode 43, Chris and Calvin discuss directional selling. Tune in to learn what each term means in relation to price and value.

3 Key Points

  • Only sell to the right buyer, do not use directional selling to trick people into buying. Upselling happens when your customer needs a higher price and value offer.
  • Down selling happens when your customer needs a lower price and value offer than what you are selling.
  • Cross selling is around the same price and value point.

65 episodes available. A new episode about every day averaging 10 mins duration .