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Norbert Haug on bringing Mercedes back into F1, buying Brawn GP and more

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Manage episode 296877879 series 2383519
Content provided by karenellenbevan and Formula 1. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by karenellenbevan and Formula 1 or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This week’s guest, Norbert Haug, held one of the most influential jobs in motorsport for more than 20 years. As the boss of Mercedes-Benz motorsport, he oversaw all of the company’s racing activities – indeed it was him who decided to return the Silver Arrows to F1 as an engine supplier in 1993. Once back, Mercedes enjoyed great success in partnership with McLaren – and Haug has great anecdotes to tell about Mika Hakkinen, David Coulthard, Kimi Raikkonen and Lewis Hamilton. He also opens up on his role in Michael Schumacher’s career, and Mercedes’ decision to buy Brawn GP at the end of 2009, setting them on the path to their recent glory as a fully-fledged works team…
This episode is sponsored by
SumUp
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330 episodes

Artwork
iconShare
 
Manage episode 296877879 series 2383519
Content provided by karenellenbevan and Formula 1. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by karenellenbevan and Formula 1 or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This week’s guest, Norbert Haug, held one of the most influential jobs in motorsport for more than 20 years. As the boss of Mercedes-Benz motorsport, he oversaw all of the company’s racing activities – indeed it was him who decided to return the Silver Arrows to F1 as an engine supplier in 1993. Once back, Mercedes enjoyed great success in partnership with McLaren – and Haug has great anecdotes to tell about Mika Hakkinen, David Coulthard, Kimi Raikkonen and Lewis Hamilton. He also opens up on his role in Michael Schumacher’s career, and Mercedes’ decision to buy Brawn GP at the end of 2009, setting them on the path to their recent glory as a fully-fledged works team…
This episode is sponsored by
SumUp
Express VPN/GRID - get an extra 3 months for free
  continue reading

330 episodes

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