🚗🏇The Great Unfailing: How digital is bringing brands to new audiences

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Manage episode 233189115 series 2402939
By Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio streamed directly from their servers.
From watching the Melbourne Cup on our phones to sharing terrifying fail videos, audiences are using digital to connect. Jules Lund joins DDB Sydney’s Tara Ford and Optus’ Clive Dickens to find out how they use social, mobile and online video channels to tell stories for established brands.

16 episodes available. A new episode about every 24 days averaging 18 mins duration .