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246. Dane McCarthy, Founder of The Athletic Clubs
Manage episode 431457659 series 3330141
Today, I’m joined by Dane McCarthy, founder of The Athletic Clubs.
Training in squads, members of the private NYC gyms meet twice weekly for a full-body workout and social fix — holding each other accountable while having fun in the process.
In this episode, we dive deeper into the chain’s uniquely communal approach.
We also cover:
• Creating community • Optimizing for member retention • Scaling the business with intention
Subscribe to the podcast → www.insider.fitt.co/podcast
Subscribe to our newsletter → www.insider.fitt.co/subscribe
Follow us on LinkedIn → www.linkedin.com/company/fittinsider
The Athletic Club’s Website: https://www.the-athleticclubs.com/
The Athletic Club’s IG: https://www.instagram.com/the.athleticclubs/
- The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities.
Fitt Talent: https://talent.fitt.co/
Consulting: https://consulting.fitt.co/
Investments: https://capital.fitt.co/
Chapters: (00:00) Introduction (02:00) Building the Athletic Clubs (03:36) Creating a supportive fitness community using squads (04:56) Going from an idea to a sustainable business (08:04) Best practices for building fitness squads (14:17) Scaling the business intentionally (23:40) Marketing strategies (31:12) Future roadmap (33:35) Conclusion
257 episodes
Manage episode 431457659 series 3330141
Today, I’m joined by Dane McCarthy, founder of The Athletic Clubs.
Training in squads, members of the private NYC gyms meet twice weekly for a full-body workout and social fix — holding each other accountable while having fun in the process.
In this episode, we dive deeper into the chain’s uniquely communal approach.
We also cover:
• Creating community • Optimizing for member retention • Scaling the business with intention
Subscribe to the podcast → www.insider.fitt.co/podcast
Subscribe to our newsletter → www.insider.fitt.co/subscribe
Follow us on LinkedIn → www.linkedin.com/company/fittinsider
The Athletic Club’s Website: https://www.the-athleticclubs.com/
The Athletic Club’s IG: https://www.instagram.com/the.athleticclubs/
- The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart workout solutions for fitness and health facilities.
Fitt Talent: https://talent.fitt.co/
Consulting: https://consulting.fitt.co/
Investments: https://capital.fitt.co/
Chapters: (00:00) Introduction (02:00) Building the Athletic Clubs (03:36) Creating a supportive fitness community using squads (04:56) Going from an idea to a sustainable business (08:04) Best practices for building fitness squads (14:17) Scaling the business intentionally (23:40) Marketing strategies (31:12) Future roadmap (33:35) Conclusion
257 episodes
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