Data Analytics: How to Use Numbers for Optimization in Marketing with Amy Avery

Manage episode 186964444 series 1508350
By Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio streamed directly from their servers.

Data doesn’t box creativity in; if used correctly, data can be used to hone in on our marketing strategies and help us continue to build upon what works! Droga5 Chief Intelligence Officer, Amy Avery explains how data, coupled with public relations, can expand brand and audience reach.

12 episodes available. A new episode about every 11 days averaging 22 mins duration .