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GMS 59 - The Big Mistakes Companies Make in Storytelling
Manage episode 217140621 series 2429760
In business the best story will always win. Why then have many businesses stopped using their story? Your entire business is your story and while it will never be perfect you need to be telling it. Today I talk with author and Chief Storyteller at Create Buzz Pamela Herrmann. Pamela discusses the power of story and why, as a business, we have to guide people through the unknown.
What You’ll Learn:
- How to use Facebook ads manager to develop your perfect customer
- How to write your brand story like a Pixar film
- The key to high level communication
Connect with Pamela:
Hosted on Acast. See acast.com/privacy for more information.
483 episodes
Manage episode 217140621 series 2429760
In business the best story will always win. Why then have many businesses stopped using their story? Your entire business is your story and while it will never be perfect you need to be telling it. Today I talk with author and Chief Storyteller at Create Buzz Pamela Herrmann. Pamela discusses the power of story and why, as a business, we have to guide people through the unknown.
What You’ll Learn:
- How to use Facebook ads manager to develop your perfect customer
- How to write your brand story like a Pixar film
- The key to high level communication
Connect with Pamela:
Hosted on Acast. See acast.com/privacy for more information.
483 episodes
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