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What is the difference between Custom Audiences and Lookalike Audiences
Manage episode 319580115 series 3248565
Content provided by Chatterkick. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chatterkick or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Facebook advertising really paved the way for a lot of the social targeting, bidding, and optimizing tools available now. Investing in social ads is all about finding the people who will love your business. Custom audiences and lookalike audiences are some of the advanced audience selection tools widely used across platforms. In this episode, Kelsey, Bri, and Molly talk about using Custom Audiences and Lookalike Audiences to find people who are most likely to find your ads relevant. Buckle in for this one; these ladies are digging into the trenches of the differences between these two targeting tools and sneaky ways to use them.
Listen, watch & read more on the podcast at https://generationsocialmediapodcast.com
Learn more about Chatterkick at https://chatterkick.com
47 episodes
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Manage episode 319580115 series 3248565
Content provided by Chatterkick. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chatterkick or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Facebook advertising really paved the way for a lot of the social targeting, bidding, and optimizing tools available now. Investing in social ads is all about finding the people who will love your business. Custom audiences and lookalike audiences are some of the advanced audience selection tools widely used across platforms. In this episode, Kelsey, Bri, and Molly talk about using Custom Audiences and Lookalike Audiences to find people who are most likely to find your ads relevant. Buckle in for this one; these ladies are digging into the trenches of the differences between these two targeting tools and sneaky ways to use them.
Listen, watch & read more on the podcast at https://generationsocialmediapodcast.com
Learn more about Chatterkick at https://chatterkick.com
47 episodes
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Similar to Generation Social Media
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
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Brian Burns
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
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continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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continue reading
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