136 – THE RESILIENCE JOURNEY ft. Joe Pulizzi

Healthcare Rap

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3+ y ago 37:41

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This week’s episode is an encore interview from the first season of The Resilience Journey featuring Jared’s exclusive interview with Joe Pulizzi, the godfather of content marketing. You’ll learn how Joe moved forward early on, after he lost one of his top clients and his credit cards were maxed out. You’ll learn his mindset as he realized that there is no perfect time to make the change you want to make. And you’ll hear how everything changed for him – and for the entire content marketing industry – when he stopped trying to sell a service and started listening to what his audience wanted.

All that, plus the Flava of the Week about the benefits that can come when we also use content marketing for internal audiences.

Watch this episode and the entire first season of The Resilience Journey on demand here.

Thanks to gSight, Geonetric, and the Shift.Health Content Network for spreading the awesome, yo!

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