Marketing Live - Becoming a Social-First University


Manage episode 221318855 series 2361471
By Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio streamed directly from their servers.

Learn how West Virginia University went from forgotten to followed on social media. Five years ago, WVU’s social media accounts were an afterthought… and it showed. The staff wanted to change that. Now, they're a leader in higher ed social media. Tune in to find out how everything changed and why your university should make social media a bigger priority.

370 episodes available. A new episode about every 6 days averaging 48 mins duration .