29: What Terminus Can Do w/ Jeff McGhee

How to Get a Meeting With Anyone

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6y ago 17:24

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The scope of how data can be collected and leveraged blows the mind. The possibilities are endless and we’ve barely scratched the surface.

Collection is one thing, the notion of sifting through data to try and locate ideal consumers or accounts can be even more daunting.

What if you had someone who could do this for you?

Jeff McGhee is a Channel Manager at Terminus, and he has his hands in the cookie jar. But instead of snickerdoodles, Jeff gets user data.

By tracking the digital footprint of online users through cookies and other means of data collection, Terminus is able to place ad content directly in the digital pathway of individuals and groups that best fit your accounts.

They also verify the results by monitoring your website traffic. It’s not a web based shot in the dark; it’s actionable information.

And the best news yet, Terminus is counting down to full LinkedIn integration.

Learn more about your ad choices. Visit megaphone.fm/adchoices

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