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#105 Bob Burg - The essence of influence. Author The Go Giver series
Manage episode 309873578 series 3044152
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Bob Burg author of The Go-Giver (coauthored with John David Mann) is a Wall Street Journal and BusinessWeek Bestseller, has sold over 950,000 copies.
Bob talks to Ed Andrew about the essence of influence, and how money is an echo of value. He also gives a mini masterclass on Endless referrals and the art of networking.
Since its release it has consistently stayed in the Top 25 on Porchlight’s (formerly 800-CEO-READ) Business Book Bestsellers List. The book has been translated into 28 languages. It was rated #10 on Inc. Magazine’s list of the Most Motivational Books Ever Written, and was on HubSpot’s 20 Most Highly Rated Sales Books of All Time.
Bob is the author of a number of books on sales, marketing and influence, with total book sales approaching two million copies.
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