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Welcome to the Disruptive Entrepreneur Podcast . The one word that gets used to describe Rob over & over (apart from a ‘successful businessman’), is not what you’re thinking -it’s – ‘Disruptive.’ If you want a boring, comfortable, safe existence where you’re never challenged and you slowly rot away amid all the negativity, existing rather than truly living, then close Rob down! (There’s hundreds of other podcasts who will pump the same old spiel about entrepreneurship and property investment ...
Creating a Unique Business- Sonja Rasula
Manage episode 262260746 series 2109991
By FreshBooks, Damona Hoffman, and Paco Arizmendi. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
“Artists starving? There’s absolutely no reason for that.” Sonja Rasula is the founder of Unique Markets, a Los Angeles-based pop-up market showcase for artisans and makers. In this week's episode, she talks to us about her hands-on approach to training small business owners in the art of selling their art, why she launched Unique Markets during a recession, and why hitting the pause button now can help businesses recover down the road.
Rasula, who got her start in retail and later launched websites like NatGeo and FoodTV, understands the path between creating beautiful products and actually selling them. She ensures that her carefully selected vendors are trained on how to talk to shoppers and use tools like social media and branding to grow. Our conversation with her also includes the power of a drive-time epiphany, why she she's as busy during a shutdown as she was in her launch phase, and how she chose conscious consumerism in the first place.
66 episodes
