Woke Business

If These Heels Could Talk

There are obvious differences, like holidays that are religion-based. And there are subtle and individual differences, like Memorial Day feeling different for a family that has lost a loved one in military service. But relatively recently, more mainstream media attention has been focused on what might be termed political or historical holidays, like Independence Day or the Fourth of July, and those for who mourn the day.

In other words, our cultural sensibilities are shifting to encompass a more complete version of our shared history and how it impacts ourselves and our families today. Businesses are listening and starting to act differently on social media and with their messaging. Listen in as Michelle and JoyGenea discuss the many questions that surround small business owners who may be struggling to find the path that will best serve their goals.