Ep 1: Why a focus on retention is key to eCommerce Success: Christian Hoppe
Manage episode 351575467 series 3432937
By Callum Mckeefery. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
In this episode Callum McKeefery, host and CEO of REVIEWS.io is in conversation with Christian Hoppe, the founder of You Tube agency Forwrd and former Head of Online at Waterdrop , discussing the leading topics in e-commerce right now.
They talk about the best ways to tackle the rising costs of acquisition, the challenges of attribution and importance of focussing on retention, alternative ways to engage with your customer and plans for the future.
Episode links:
Christian Hoppe:
linkedin.com/in/christianmhoppe
twitter.com/christianmhoppe
forwrd.agency
en.waterdrop.com
Callum Mckeefery:
linkedin.com/in/callum-mckeefery-1086b47/
https://twitter.com/callummckeefery
Show notes:
discord.com
partnerleague.net
beardbrand.com/products/alliance-membership
REVIEWS.io is a leading online review platform. Its used by over 8,200+ fast growing brands. To find out more please go to:
REVIEWS.io
linkedin.com/company/reviews-co-uk/
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