Ep. 13: The Best Way to Leverage AI in Digital Marketing: Ann Stanley
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By Callum Mckeefery. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
In this episode, Callum McKeefery, CEO of REVIEWS.io talks to Ann Stanley, CEO and Founder of Anicca Digital.
They discuss sequential and cross-channel marketing strategies, video review remarketing, use of custom audiences and first-party data, and data privacy issues with using Google Tag Manager. They also debate about TikTok ads and using AI to spot fabricated reviews.
Episode links:
Ann Stanley
LinkedIn
Callum McKeefery:
LinkedIn
Twitter
Show notes:
Anicca Digital
Google Tag Manager
Introducing Google Analytics 4
DALL·E 2
copy.ai
TypeNet: Deep Learning Keystroke Biometrics
REVIEWS.io X Anicca Digital Event:
Learn more and get your tickets here
REVIEWS.io is a leading online review platform. Its used by over 8,200+ fast growing brands. To find out more please go to:
www.reviews.io
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