In The Loop podcast

#Hobbies #Lifestyle #Theme Parks #Loop

27:29

Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…

In the Loop

Series home•Feed

The longest running amusment park podcast.

125 episodes

In the Loop

16 subscribers

updated 14 days ago

Series home•Feed

The longest running amusment park podcast.

125 episodes

#Hobbies #Lifestyle #Theme Parks #Loop

All episodes

In the Loop

1
Thousand Dollar Popcorn Bucket 3:23:05

14 days ago3:23:05

3:23:05

Hershend buys Palace, we ride the closure train, what might Six Flags unload and lots more. The post Thousand Dollar Popcorn Bucket appeared first on In the Loop .

In the Loop

1
Chasing Wind and Checking The App 2:54:25

8 weeks ago2:54:25

2:54:25

Hyde goes to Norway, Legend embarks on Virgin Voyages, lots of news and some good listener questions. The post Chasing Wind and Checking The App appeared first on In the Loop .

In the Loop

1
Santa wants to bulldoze the Matterhorn 3:55:16

16 weeks ago3:55:16

3:55:16

Listeners submitted over 50 parks for us to come up with what Santa should give them. And Santa is coming in hot with some hot takes on what each theme park needs… including bulldozing some roller coasters while adding others. The post Santa wants to bulldoze the Matterhorn appeared first on In the Loop .…

In the Loop

1
Another Kick Is Coming 2:46:29

18 weeks ago2:46:29

2:46:29

Kingda closed, muppets moving, six flags 2026, Hyde goes to Portugal, IAAPA and more. The post Another Kick Is Coming appeared first on In the Loop .

In the Loop

1
Tilt Coaster 2:17:49

24 weeks ago2:17:49

2:17:49

News in the world of theme parks and roller coaster, drew does some haunts and listener feedback. The post Tilt Coaster appeared first on In the Loop .

In the Loop

1
Europe Park Trip Recap 1:25:21

26 weeks ago1:25:21

1:25:21

Hyde recaps his trip to Europe where he visited Phantasialand, Efteling, Walibi Belgium & Holland, Toverland and more. The post Europe Park Trip Recap appeared first on In the Loop .

In the Loop

1
Announcement Season 2:42:44

31 weeks ago2:42:44

2:42:44

Lots of new rides coming, some old ones going away and Legend goes to Lagoon. The post Announcement Season appeared first on In the Loop .

In the Loop

1
Road Trip Recap 1:35:07

35 weeks ago1:35:07

1:35:07

Legend and Molly record a special episode in which they recap the 19 day, 11 state and 4477 mile road trip across the country. The post Road Trip Recap appeared first on In the Loop .

In the Loop

1
The Winjas Code 4:23:24

37 weeks ago4:23:24

4:23:24

On this very long episode pretty much every theme park and roller coaster topic is covered from how do two trains get on a lift hill at once to why is there a code around the ride Winjas. And of course updates from checking out the new coaster at SeaWorld and updates on Six Flags/Cedar Fair. The post The Winjas Code appeared first on In the Loop .…

In the Loop

1
Brainwash You With Bright Images Of Green Jello 4:07:21

41 weeks ago4:07:21

4:07:21

Trips to Virginia, Oregon and Lagoon. News of the merger, Fastpass, river rapids rides, Epic Universe and listener questions. The post Brainwash You With Bright Images Of Green Jello appeared first on In the Loop .

In the Loop

1
Rides Gotta Work 1:44:31

43 weeks ago1:44:31

1:44:31

New rides having big troubles, trips to the sphere and casa bonita, plus all the news and listener questions. The post Rides Gotta Work appeared first on In the Loop .

In the Loop

1
No Huey Magoos No Woodchuck 3:25:55

50 weeks ago3:25:55

3:25:55

TT2 causing a stir, No Steel Curtain, Lots more news and a good amount of questions. The post No Huey Magoos No Woodchuck appeared first on In the Loop .

In the Loop

1
Meat Processing Plant and Meat Processing Plant 2 2:58:08

1 year ago2:58:08

2:58:08

The new theme park season is getting ready to roll and the team discusses all the news that comes with it. The post Meat Processing Plant and Meat Processing Plant 2 appeared first on In the Loop .

In the Loop

1
Frappuccino Blah Blah 2:42:06

1 year ago2:42:06

2:42:06

The podcast is back to talk epic universe, leap the dips, updates and expansions, plus listener questions. The post Frappuccino Blah Blah appeared first on In the Loop .

In the Loop

1
Theme Park Santa 2:21:45

1 year ago2:21:45