Combining the personal and professional in business | John and Kathleen Troyer — EP015

Influence Marketing Podcast: B2B influencer, advocacy, and community marketing

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On this very special episode of the Influence Marketing Podcast, we recount the origin story of both this podcast and the Influence Marketing Council. We’re a husband and wife who have operated on two parallel tracks?—?one in personal growth and leadership development, and the other in fostering communities of technologists. The Influence Marketing Council connects people in both of those area?—?it’s a group of marketing peers who bring the practice of developing deeply human relationships and connectivity to companies, and it’s a group of professionals who are both innovators and business leaders.

Both the IMC and our consulting practice combine John’s bent towards the academic and Kat’s client-centric attitude together with our shared values around empathy with others and making the world a better place. We hope that comes though in this podcast as well! Thank you again to our listeners, and our amazing team for all your help in these projects! We love meeting people at conferences and events, so if you see us, please say hi!

-John and Kat

20 episodes

#Business #Marketing #Influence Marketing Council #John Mark Troyer #Kathleen Nelson Troyer #co-founders of the Influence Marketing Council