Bill Cates, How to Sharpen Your Marketing Message and Win More Ideal Clients - InnovaBuzz 302

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By Jürgen Strauss. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.

In this episode, I’m really excited to have on as my guest, Referral Coach Bill Cates, who is also author of Radical Relevance and Get Referrals Now. Bill works with organizations and individuals who want to acquire more customers through word of mouth, referrals, and personal introductions. All of his systems and programs have one overall goal in mind – to increase revenue without increasing marketing expenses.

In our discussion, Bill talked to me about:

  • Having Empathy with clients, through conversations with them and listening to them,
  • Solving the right problems with the right service for the right people
  • Sending the right message through the right medium at the right time to those people

Listen to the podcast to learn more.

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311 episodes