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S03E03 - Auth0 (with Senior Brand Designer, Austin Couillard)
Manage episode 343134269 series 3259356
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In this episode, Austin Couillard, Senior Brand Designer at Auth0, talks with Charli about how the internal brand team works with external agencies to manage all the brand design needs, as well as the internal relationship-building that Austin considers vital to his work. Auth0 is an authentication and authorization platform that companies can use to make their users' signup and login process really smooth and, most of all, very secure.
Key Takeaways
- 03:48 - Austin’s responsibilities as a Senior Brand Designer
- 05:38 - What brand designers do at Auth0
- 07:50 - Auth0’s creative process
- 09:01 - How brand design works with product design
- 11:43 - How feedback works at Auth0
- 14:30 - Working with external agencies
- 21:56 - Merging two brands after an acquisition
- 24:46 - How Auth0 maintains brand consistency
- 27:40 - How template helps deal with change
- 35:02 - How Austin sets goals
- 36:45 - What kind of assets does the marketing team produce?
- 38:45 - How Austin divides his time among many responsibilities
- 41:01 - Challenges Austin is currently facing
- 44:02 - Austin's plans for growth in his career
- 47:50 - The project Austin is most proud of
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