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Ep. 50 - Amy Jo Kim w/ "Game Thinking
Manage episode 277424952 series 2822865
Amy Jo Kim is a longtime innovation consultant and author of “Game Thinking.” With a wealth of knowledge that she is eager to share, she talked to Brian about the concept of superfans, mainstream majority, and early majority and why identifying these demographics is crucial for success. For information regarding your data privacy, visit acast.com/privacy
260 episodes
Manage episode 277424952 series 2822865
Amy Jo Kim is a longtime innovation consultant and author of “Game Thinking.” With a wealth of knowledge that she is eager to share, she talked to Brian about the concept of superfans, mainstream majority, and early majority and why identifying these demographics is crucial for success. For information regarding your data privacy, visit acast.com/privacy
260 episodes
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