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Inspired Marketing: Chris Block on Cummins' Marketing Automation Center of Excellence
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Manage episode 180135348 series 1077978
We were so happy to have Chris Block, Digital Engagement Leader at Cummins, share at our May Twin Cities OMC user group event. Now you get to hear him share his story in this episode of the Inspired Marketing podcast! With over 12 years of experience at Cummins, Chris has witnessed a reorganization that encouraged others outside of the marketing team to utilize marketing technologies. With a martech stack centered around the powers of Oracle Eloqua, he and his team have increased internal users ten-fold. Talk about a company full of modern marketers!
81 episodes
Archived series ("Inactive feed" status)
When? This feed was archived on February 26, 2020 12:09 (). Last successful fetch was on December 02, 2021 13:03 ()
Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 180135348 series 1077978
We were so happy to have Chris Block, Digital Engagement Leader at Cummins, share at our May Twin Cities OMC user group event. Now you get to hear him share his story in this episode of the Inspired Marketing podcast! With over 12 years of experience at Cummins, Chris has witnessed a reorganization that encouraged others outside of the marketing team to utilize marketing technologies. With a martech stack centered around the powers of Oracle Eloqua, he and his team have increased internal users ten-fold. Talk about a company full of modern marketers!
81 episodes
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