Episode 19 - Alex Heiche (CEO of Sound Royalties)

It's So Krucial

In episode 16 with Janine, we talked about the musician funding platform, Sound Royalties, as part of our news segment. We said we had some questions for the company, and now we're interviewing CEO Alex Heiche in our newest episode. This is our first remote interview with a guest, so pardon us for the sound quality. We talk with Alex about his path to starting Sound Royalties, and the response so far from the creative community. Afterwards, we get into the structure of their advances, and the status of the $10 million pilot program that they launched earlier, as well as the $100 million dollars in advances they've announced over the next 24 months. In news, we discuss Spotify supposedly nearing new major label licensing agreements, and because why the hell not, rumblings of a potential Taylor Swift streaming service. You can find out more about Sound Royalties here: https://www.soundroyalties.com/ https://twitter.com/SoundRoyalties https://www.facebook.com/soundroyalties/