Episode #021: Amy Schmittauer

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By Jess Creatives. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
Amy Schmittauer Vlog Like A Boss

Amy is one of the ladies who inspired me to start my YouTube channel last year, and that's because she is a video BOSS! Don't miss this interview as she shares about the power of video, and her new book!

Her Tips on Using YouTube for Business:

  • Average watch time on YouTube is 40 minutes

  • YouTube favors content those whose who keep viewers locked into their platform longest

  • She did this by creating quick, bingeable videos and used this strategy for about 650 videos

  • Has momentum of over 50,000 subscribers now

  • With that in mind, she’s begun tweaking her strategy and has added in more story + personal life

  • Given that it’s YouTube- ALL videos should be personal and real - this is the cadence of YouTube

  • Average video with just a tutorial isn’t going to be enough anymore- people are craving personality and “realness”

If she was restarting her business tomorrow, she would want the reminder that she’s not alone and also says to her younger self, “Jump at the chance of asking for advice more often!” She knows she didn’t ask for enough help in the beginning.

Find her at: Vloglikeaboss.com

watch the interview

31 episodes