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003: Vivek Jayaram on building for creatives, diversity of thought in practice, and getting clients on Craigslist
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Vivek is founder of Jayaram Law. He went from biglaw to opening his own firm in the depth of a recession, which now has three offices and is growing. We talked about how much of his growth has come from a core insight around aligning the legal work to clientele and firm culture. That lead to some interesting conversation about how to think about diversity and why contemporary culture matters for lawyers.
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