Why Major Brands Are Becoming More Size Inclusive

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Manage episode 238271909 series 1776
By Knowledge@Wharton. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
Experts say the recent boom in plus-size clothing offerings is the result of financial and social pressure that is pushing manufacturers to scramble for a share of this $21 billion market.

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