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The Perils of Crossing Over from Niche to Mainstream

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Manage episode 399856256 series 3547999
Content provided by Ernest Kim, Joachim Groeger, Ernest Kim, and Joachim Groeger. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ernest Kim, Joachim Groeger, Ernest Kim, and Joachim Groeger or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

We dig into the perils of crossing over from niche to mainstream. How can a brand built on a niche product or service successfully expand its appeal? Should this even be an aspiration?
FOLLOW-UPS – 01:24
“Low-Resource” Text Classification
78% MNIST accuracy using GZIP in under 10 lines of code
MNIST by zip
Clustering by compression
Kolmogorov complexity
Normalized compression distance
ChatGPT is a Blurry JPEG of the Web
Last week’s cover art
Apple’s LaserWriter Changed Everything (paywall)
Adobe, Stability AI & Canva are starting to pay artists
On Threads @LearnMakeLearnShow
THE PERILS OF CROSSING OVER – 12:23
American Fiction’s Big Literary Showdown
SCENE FROM AMERICAN FICTION – 14:27
THE CRUX – 16:00
Chris Wilcha Talks Gen X Angst
Hodinkee Cuts a Fifth of Jobs (paywall)
Maciej Ceglowski—Barely succeed! It’s easier!
Pinboard
CROSS-SUBSIDIES – 24:42
The car that saved Porsche (paywall)
Windup Watch Fair
When Movie Stars Become Brands
Adam Curtis Interview
KAIZEN – 29:25
What is Kaizen?
William Gibson interview
Stanley Cup Craze
Nintendo CEO’s refusal to layoff staff goes viral
FOCUS DOESN'T HAVE TO MEAN SMALL – 36:25
WEEKLY RECS – 39:05
On Film Grain Emulation
The “baseline” scene
CLOSING & PREVIEW – 44:50
(Image credit: Clair Folger/Orion Releasing)

****
We want to hear from you! Email questions and feedback to LearnMakeLearn (AT) gmail (DOT) com and you can follow us on Instagram @LearnMakeLearnShow
CREDITS
Theme: Vendla / Today Is a Good Day / courtesy of www.epidemicsound.com
Drum hit: PREL / Musical Element 85 / courtesy of www.epidemicsound.com

  continue reading

Chapters

1. The Perils of Crossing Over from Niche to Mainstream (00:00:00)

2. Follow-Ups (00:01:24)

3. The Perils of Crossing Over (00:12:23)

4. Oscar-Worth Line Readings (00:14:27)

5. The Crux (00:16:00)

6. Cross-Subsidies (00:24:42)

7. Kaizen (00:29:25)

8. Focus Doesn’t Have to Mean Small (00:36:25)

9. Weekly Recommendations (00:39:05)

10. Closing & Preview of Our Next Episode (00:44:50)

19 episodes

Artwork
iconShare
 
Manage episode 399856256 series 3547999
Content provided by Ernest Kim, Joachim Groeger, Ernest Kim, and Joachim Groeger. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ernest Kim, Joachim Groeger, Ernest Kim, and Joachim Groeger or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

We dig into the perils of crossing over from niche to mainstream. How can a brand built on a niche product or service successfully expand its appeal? Should this even be an aspiration?
FOLLOW-UPS – 01:24
“Low-Resource” Text Classification
78% MNIST accuracy using GZIP in under 10 lines of code
MNIST by zip
Clustering by compression
Kolmogorov complexity
Normalized compression distance
ChatGPT is a Blurry JPEG of the Web
Last week’s cover art
Apple’s LaserWriter Changed Everything (paywall)
Adobe, Stability AI & Canva are starting to pay artists
On Threads @LearnMakeLearnShow
THE PERILS OF CROSSING OVER – 12:23
American Fiction’s Big Literary Showdown
SCENE FROM AMERICAN FICTION – 14:27
THE CRUX – 16:00
Chris Wilcha Talks Gen X Angst
Hodinkee Cuts a Fifth of Jobs (paywall)
Maciej Ceglowski—Barely succeed! It’s easier!
Pinboard
CROSS-SUBSIDIES – 24:42
The car that saved Porsche (paywall)
Windup Watch Fair
When Movie Stars Become Brands
Adam Curtis Interview
KAIZEN – 29:25
What is Kaizen?
William Gibson interview
Stanley Cup Craze
Nintendo CEO’s refusal to layoff staff goes viral
FOCUS DOESN'T HAVE TO MEAN SMALL – 36:25
WEEKLY RECS – 39:05
On Film Grain Emulation
The “baseline” scene
CLOSING & PREVIEW – 44:50
(Image credit: Clair Folger/Orion Releasing)

****
We want to hear from you! Email questions and feedback to LearnMakeLearn (AT) gmail (DOT) com and you can follow us on Instagram @LearnMakeLearnShow
CREDITS
Theme: Vendla / Today Is a Good Day / courtesy of www.epidemicsound.com
Drum hit: PREL / Musical Element 85 / courtesy of www.epidemicsound.com

  continue reading

Chapters

1. The Perils of Crossing Over from Niche to Mainstream (00:00:00)

2. Follow-Ups (00:01:24)

3. The Perils of Crossing Over (00:12:23)

4. Oscar-Worth Line Readings (00:14:27)

5. The Crux (00:16:00)

6. Cross-Subsidies (00:24:42)

7. Kaizen (00:29:25)

8. Focus Doesn’t Have to Mean Small (00:36:25)

9. Weekly Recommendations (00:39:05)

10. Closing & Preview of Our Next Episode (00:44:50)

19 episodes

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