658 John Zeratsky - Make Time & Solve BIG Problems

Leigh Martinuzzi

Make Time & Solve BIG Problems with John Zeratsky John Zeratsky was a designer in the tech industry who became obsessed with the idea of redesigning time. He is the author of New York Times bestseller Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days and Make Time: How to Focus on What Matters Every Day, coming in September 2018. In this episode, I have a great conversation with John about how to Make Time. It's not all about productivity or checking off more to-dos. John proposes realistic solutions. Making time isn't about radically overhauling your lifestyle; it's about making small shifts in your environment to liberate yourself from constant busyness and distraction. If productivity is what you want, perfect! If it's more time to focus on what really matters in life, there is something here to learn. If you are the one thinking "If only there were more hours in the day...," then you'll benefit from tuning in. Guest Bio John has written for The Wall Street Journal, TIME, Harvard Business Review, Wired, Fast Company, and many other publications. John has appeared on stage more than 100 times, including at Harvard University, IDEO, and the Code Conference. For nearly 15 years, John was a designer for technology companies. At GV, he helped develop the Design Sprint process and worked with close to 200 startups, including Slack, 23andMe, Pocket, Foundation Medicine, One Medical Group, and Nest. He was also GV's in-house copywriter, editor, and content strategist; he created and edited the GV Library, which has attracted millions of views since 2012. Previously, John was a senior designer at YouTube and Google, and an early employee at FeedBurner, which Google acquired in 2007. Originally from Wisconsin, John and his wife Michelle have lived in Chicago and San Francisco. Today they split time between their sailboat "Pineapple" (currently in Panama) and their home in Milwaukee.