Tatyana Bogatyreva, Gram Games - S01E09


Manage episode 218066292 series 2039495
By Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio streamed directly from their servers.

Tatyana Bogatyreva, Head of User Acquisition at Gram Games, discusses the differences between UA in ad-driven games and IAP heavy titles, gives advice on cracking UA with limited resources, and reveals why understanding monetization is imperative for executing a strong UA strategy.

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19 episodes available. A new episode about every 27 days averaging 25 mins duration .