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Leveraging AI in Mortgage Marketing: Insights from Megan Anderson on Prompt Engineering and Strategy

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Manage episode 435398277 series 3343997
Content provided by Chris Johnstone. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chris Johnstone or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone dives into the world of artificial intelligence with expert Megan Anderson from highway.ai.

Join us as they discuss how prompt engineering is revolutionizing the mortgage industry and marketing strategies.

Key Points Covered:

  • Understanding the basics of prompt engineering in AI

  • The importance of context and task definition in prompts

  • Exploring prompt stacking and its applications

  • Choosing the right AI platform: ChatGPT vs. Gemini

  • The impact of AI on customer experience and business processes

  • Megan's new AI course, the AI Advantage, for beginners in AI

Don't miss out on this insightful conversation with Megan Anderson and discover how AI can transform your business processes and marketing strategies.

For more information and to access Megan's AI course, visit IamMeganAnderson.com.

Drop us a 5-star review on Apple podcast and be sure to subscribe for more amazing episodes!

  continue reading

154 episodes

Artwork
iconShare
 
Manage episode 435398277 series 3343997
Content provided by Chris Johnstone. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Chris Johnstone or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Welcome to another podcast episode of the Loan Officer Marketing with your host Chris Johnstone. In this episode, your host Chris Johnstone dives into the world of artificial intelligence with expert Megan Anderson from highway.ai.

Join us as they discuss how prompt engineering is revolutionizing the mortgage industry and marketing strategies.

Key Points Covered:

  • Understanding the basics of prompt engineering in AI

  • The importance of context and task definition in prompts

  • Exploring prompt stacking and its applications

  • Choosing the right AI platform: ChatGPT vs. Gemini

  • The impact of AI on customer experience and business processes

  • Megan's new AI course, the AI Advantage, for beginners in AI

Don't miss out on this insightful conversation with Megan Anderson and discover how AI can transform your business processes and marketing strategies.

For more information and to access Megan's AI course, visit IamMeganAnderson.com.

Drop us a 5-star review on Apple podcast and be sure to subscribe for more amazing episodes!

  continue reading

154 episodes

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