It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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How To Build Your Brand With A Remarkable Customer Experience
MP3•Episode home
Manage episode 206755314 series 2318294
Content provided by eWN Podcast Network and EWN Podcast Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by eWN Podcast Network and EWN Podcast Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Often times we think of Customer Service and Customer Experience being one and the same. In reality, customer service is actually part of the customer experience. Most often we think of customer service as solving a problem or complaint which is a reactive experience. On the other hand, the customer’s experience with you is a proactive approach. To discuss this in more detail with me today is marketing expert Lauren Pibworth. Lauren is a Branding and Marketing Strategist, and the Founder of Pibworth Professional Solutions. For over 10 years, she and her team have worked exclusively with professional speakers to provide the branding and marketing support that they need to get on more stages. Listen in to Episode 21 and our conversation on how you can create your own remarkable brand by focusing on service to provide the experience that attracts and retains your customers.
https://www.pibworthps.com/
http://samrafoss.com/
…
continue reading
https://www.pibworthps.com/
http://samrafoss.com/
44 episodes
MP3•Episode home
Manage episode 206755314 series 2318294
Content provided by eWN Podcast Network and EWN Podcast Network. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by eWN Podcast Network and EWN Podcast Network or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Often times we think of Customer Service and Customer Experience being one and the same. In reality, customer service is actually part of the customer experience. Most often we think of customer service as solving a problem or complaint which is a reactive experience. On the other hand, the customer’s experience with you is a proactive approach. To discuss this in more detail with me today is marketing expert Lauren Pibworth. Lauren is a Branding and Marketing Strategist, and the Founder of Pibworth Professional Solutions. For over 10 years, she and her team have worked exclusively with professional speakers to provide the branding and marketing support that they need to get on more stages. Listen in to Episode 21 and our conversation on how you can create your own remarkable brand by focusing on service to provide the experience that attracts and retains your customers.
https://www.pibworthps.com/
http://samrafoss.com/
…
continue reading
https://www.pibworthps.com/
http://samrafoss.com/
44 episodes
All episodes
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