Artwork

Content provided by Stuart Aitken. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Stuart Aitken or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

LTBP #150 - Neil MacLean: Adverts, Pain Points & Marketing Systems

51:51
 
Share
 

Manage episode 223927353 series 1338429
Content provided by Stuart Aitken. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Stuart Aitken or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, we follow on from our last conversation (119) and discuss much more about FB ads, how to create systems so that those adverts that collect leads turn into long-term paying clients and more on marketing in general.

Topics Covered
  • Whether or not he believes digital marketing is becoming harder to sell.
  • Whether or not he feels selling personal training can be done effectively through social media.
  • What the role of pain points are in marketing.
  • How to make a customer profitable over the long term.
  • The importance of creating quality background systems when using advertising.
  • Why you should map out the entire customer journey.
  • Book recommendations that will help with marketing.
  • Why Neil is running a 16-week marketing course.

Neil's Free FB Group

  continue reading

407 episodes

Artwork
iconShare
 
Manage episode 223927353 series 1338429
Content provided by Stuart Aitken. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Stuart Aitken or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this episode, we follow on from our last conversation (119) and discuss much more about FB ads, how to create systems so that those adverts that collect leads turn into long-term paying clients and more on marketing in general.

Topics Covered
  • Whether or not he believes digital marketing is becoming harder to sell.
  • Whether or not he feels selling personal training can be done effectively through social media.
  • What the role of pain points are in marketing.
  • How to make a customer profitable over the long term.
  • The importance of creating quality background systems when using advertising.
  • Why you should map out the entire customer journey.
  • Book recommendations that will help with marketing.
  • Why Neil is running a 16-week marketing course.

Neil's Free FB Group

  continue reading

407 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide