Mark Council: Staying Optimistic, Mentorship & Delivering an 11-Star Service


Manage episode 284496550 series 1338429
By Stuart Aitken. Discovered by Player FM and our community — copyright is owned by the publisher, not Player FM, and audio is streamed directly from their servers. Hit the Subscribe button to track updates in Player FM, or paste the feed URL into other podcast apps.
In today's episode, Stuart welcomes Mark Council. Mark owns a gym called Platform Performance, which he opened with a business partner in 2017. We discuss a wide range of topics including how he's staying optimistic amidst the chaos of lockdowns and uncertainty of COVID, why he prioritises professional development & mentorship, and how he ensures he gets the most out of what he invests in, how his gym delivers an 11-star service to their members and much more!


  • [01.25] - How his lockdown is going?
  • [06.32] - Why other people's success does leave clues.
  • [08.10] - Business biography recommendations.
  • [10.15] - Why he's been so willing to ask for help and mentorship today.
  • [14.40] - How he manages feeling like there's too much to do in his business.
  • [16.00] - Business key performance indicators (KPI's)
  • [18.00] - An 11-star service.
  • [23.53] - How he applies the professional development he goes through.
  • [25.00] - Lateral thinking.
  • [29.10] - Mark discusses the harder times he's had as a gym owner.
  • [34.25] - Why he has always focussed on delivering an excellent service and experience to his clients.
  • [38.30] - How his gym, Platform Performance, recruits new personal trainers.
  • [43.35] - Why gym ownership is not a natural step for most trainers.

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334 episodes