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Ep. 18|Down and Dirty on…

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When? This feed was archived on April 24, 2022 13:29 (2y ago). Last successful fetch was on February 25, 2020 12:08 (4y ago)

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Manage episode 199824100 series 1875033
Content provided by Matthew Myers Rodeo Announcer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Matthew Myers Rodeo Announcer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Episode 18 – Down and Dirty on…Instagram Hashtags

Find Matthew

Gratitude

  • Tractor Story

The Buck Stops Here

  • If you are the person that “stops the buck” I promise it will pay off.

Social Media

  • Hashtags & Instagram
    • Hashtag Invented 2007 by Google Employee Chris Messina
      • First hashtag was #barcamp
    • Types
      • Tracking: hash tagging so you can show someone what you are doing
        • Sponsor
      • Branding
        • Creating a space for your business/identity
      • Categorical
        • Most Important
          • Allowing similarly interested users to find YOU
    • A few rules for using hashtags:
      • Don’t string too many words together with a single hashtag.
        • Sometimes I use for satirical/comedic purposes
      • Ideally, if you use a hashtag on a public account, anyone who does a search for that hashtag can find your post
      • Don’t #spam #with #hashtags. Avoid over-tagging a single post or adding them to every word.
      • Tweets with hashtags had 2 times more engagement than those without, and 55% more Retweets.
      • Use hashtags only on Tweets relevant to the topic. Trying to get attention by using a mismatch between the content of your Tweet and hashtag use won’t do you any favors if people are annoyed.
    • Use hashtags to join in on topics/conversations/themes, such as:
      • Events and conferences (#WorldCup)
      • Holidays or celebrations #WorldPizzaDay)
      • Popular culture topics (#GameofThrones)
      • Popular hashtags for days of the week (#TBT)
      • General interest topics (#blogging)
    • Hashtag Search Tools
      • Hashtagify.me is a free tool you can use to find hashtags. It also gives numeric data on hashtag use and helps you to map a hashtag in relation to other similar options.
      • RiteTag is a powerful hashtag search tool you can use for Facebook and Twitter. It provides up-to-date data as to how your hashtag is performing.
      • Sprout Social has a hashtag analysis tool that discovered your most engaged and relevant hashtags around your brand.
      • Low Tech–>Look at Similar Accounts
    • Using Hashtags on Insta
      • 12.8% increase in visibility with at least one hashtag
      • Instagram has a 30 hashtag limit
      • 9 Seems to be the consensus “sweet spot”
    • Gary Vee’s “$1.80 Instagram Strategy to Grow Your Business or Brand”
      • —>Click for Link to Entire Article<—
      • Find the 10 Most Important/Relevant Hashtags in Your Field
      • Identify Top 9 Posts for Top 10 Hashtags
      • Engage and Interact on Those Posts (Give your $0.02)
        • Answer Questions
        • Add Feedback
        • Tag Relevant “Creators” on Instagrams
        • Make POSITIVE Comments
      • Continue to Interact!
        • Be Social….”After all it is called: SOCIAL media!”
    • This is a DAILY ritual if you really want to grow your Instagram with relevant accounts.
  continue reading

10 episodes

Artwork
iconShare
 

Archived series ("Inactive feed" status)

When? This feed was archived on April 24, 2022 13:29 (2y ago). Last successful fetch was on February 25, 2020 12:08 (4y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 199824100 series 1875033
Content provided by Matthew Myers Rodeo Announcer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Matthew Myers Rodeo Announcer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Episode 18 – Down and Dirty on…Instagram Hashtags

Find Matthew

Gratitude

  • Tractor Story

The Buck Stops Here

  • If you are the person that “stops the buck” I promise it will pay off.

Social Media

  • Hashtags & Instagram
    • Hashtag Invented 2007 by Google Employee Chris Messina
      • First hashtag was #barcamp
    • Types
      • Tracking: hash tagging so you can show someone what you are doing
        • Sponsor
      • Branding
        • Creating a space for your business/identity
      • Categorical
        • Most Important
          • Allowing similarly interested users to find YOU
    • A few rules for using hashtags:
      • Don’t string too many words together with a single hashtag.
        • Sometimes I use for satirical/comedic purposes
      • Ideally, if you use a hashtag on a public account, anyone who does a search for that hashtag can find your post
      • Don’t #spam #with #hashtags. Avoid over-tagging a single post or adding them to every word.
      • Tweets with hashtags had 2 times more engagement than those without, and 55% more Retweets.
      • Use hashtags only on Tweets relevant to the topic. Trying to get attention by using a mismatch between the content of your Tweet and hashtag use won’t do you any favors if people are annoyed.
    • Use hashtags to join in on topics/conversations/themes, such as:
      • Events and conferences (#WorldCup)
      • Holidays or celebrations #WorldPizzaDay)
      • Popular culture topics (#GameofThrones)
      • Popular hashtags for days of the week (#TBT)
      • General interest topics (#blogging)
    • Hashtag Search Tools
      • Hashtagify.me is a free tool you can use to find hashtags. It also gives numeric data on hashtag use and helps you to map a hashtag in relation to other similar options.
      • RiteTag is a powerful hashtag search tool you can use for Facebook and Twitter. It provides up-to-date data as to how your hashtag is performing.
      • Sprout Social has a hashtag analysis tool that discovered your most engaged and relevant hashtags around your brand.
      • Low Tech–>Look at Similar Accounts
    • Using Hashtags on Insta
      • 12.8% increase in visibility with at least one hashtag
      • Instagram has a 30 hashtag limit
      • 9 Seems to be the consensus “sweet spot”
    • Gary Vee’s “$1.80 Instagram Strategy to Grow Your Business or Brand”
      • —>Click for Link to Entire Article<—
      • Find the 10 Most Important/Relevant Hashtags in Your Field
      • Identify Top 9 Posts for Top 10 Hashtags
      • Engage and Interact on Those Posts (Give your $0.02)
        • Answer Questions
        • Add Feedback
        • Tag Relevant “Creators” on Instagrams
        • Make POSITIVE Comments
      • Continue to Interact!
        • Be Social….”After all it is called: SOCIAL media!”
    • This is a DAILY ritual if you really want to grow your Instagram with relevant accounts.
  continue reading

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