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Surviving the end of a trend: going beyond cupcakes with NOLA (Ep 9)

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Archived series ("Inactive feed" status)

When? This feed was archived on January 03, 2024 07:10 (4M ago). Last successful fetch was on August 02, 2022 13:09 (1+ y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 260122158 series 2571902
Content provided by Mariam Ismail. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mariam Ismail or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Laila Sedky and Adel Sedky, Founder and CEO of NOLA

As Founder and CEO of one of the most recognizable brands in the confectionary business, Laila and Adel understand the business of selling happiness. Their tenure at Nola saw them grow the brand beyond the flagship store in Zamalek to a confectionary giant with 25 stores across 7 cities.

From leading the local cupcake craze to making pivotal decisions on the sustainability of their brand and the subsequent reorienting of their customers, all while dishing out fresh and exciting takes on classic Egyptian desserts, Laila and Adel are experts at marketing and operations, looking beyond trends, and separating between work and family.

Making It is grateful for the generous support of:

CIB, Egypt’s number-one private-sector bank and the partner of choice for CEOs and leaders of businesses at all stages of their growth stories

The United States Agency for International Development, which has a 40 year history of inspiring Egyptian success in partnership with the Government and people of Egypt.

** Subscribe to Making it here https://bit.ly/35lugvb.

** Subscribe to Enterprise, our 6am briefing on business, finance and economics in Egypt (also free) at www.enterprise.press.

You can check out NOLA’ extensive range of products on their website or instagram.

www.nolabakery.com

https://www.instagram.com/nolacupcakes

See omnystudio.com/listener for privacy information.

  continue reading

28 episodes

Artwork
iconShare
 

Archived series ("Inactive feed" status)

When? This feed was archived on January 03, 2024 07:10 (4M ago). Last successful fetch was on August 02, 2022 13:09 (1+ y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 260122158 series 2571902
Content provided by Mariam Ismail. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mariam Ismail or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Laila Sedky and Adel Sedky, Founder and CEO of NOLA

As Founder and CEO of one of the most recognizable brands in the confectionary business, Laila and Adel understand the business of selling happiness. Their tenure at Nola saw them grow the brand beyond the flagship store in Zamalek to a confectionary giant with 25 stores across 7 cities.

From leading the local cupcake craze to making pivotal decisions on the sustainability of their brand and the subsequent reorienting of their customers, all while dishing out fresh and exciting takes on classic Egyptian desserts, Laila and Adel are experts at marketing and operations, looking beyond trends, and separating between work and family.

Making It is grateful for the generous support of:

CIB, Egypt’s number-one private-sector bank and the partner of choice for CEOs and leaders of businesses at all stages of their growth stories

The United States Agency for International Development, which has a 40 year history of inspiring Egyptian success in partnership with the Government and people of Egypt.

** Subscribe to Making it here https://bit.ly/35lugvb.

** Subscribe to Enterprise, our 6am briefing on business, finance and economics in Egypt (also free) at www.enterprise.press.

You can check out NOLA’ extensive range of products on their website or instagram.

www.nolabakery.com

https://www.instagram.com/nolacupcakes

See omnystudio.com/listener for privacy information.

  continue reading

28 episodes

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