Ep 179: The Benefits of Self Evaluation

Market Proof Marketing: Home Builder Marketing Insights

Market Proof Marketing · The Benefits of Self Evaluation

Andrew Peek, Jackie Lipinski, and Sarah Simmerman discuss why you should always hold yourself to a high standard through self-evaluating your skills every year, how to form habits to accomplish your goals, and why you should share your goals with others to keep you accountable. They also discuss the Market Proof Awards and where to find the video interviews of the winning projects!

Story Time (2:11)

Jackie discusses the marketing missteps of Hershey's Reese's Peanut Butter Cup "Pie" for Thanksgiving.

Sarah provides an update on her new construction home builder's customer experience.

Andrew considers if you should embrace strengths and ignore weaknesses and they all discuss end-of-the-year personal progress evaluations.

In the News (22:35)

• Important Google Ads Announcement: Verify Your Identity! (https://www.doyouconvert.com)
• Google’s latest Maps features help you avoid the holiday shopping crowds Keep track of crowds and grocery pickups (https://www.theverge.com)
• The Reese's Thanksgiving Pie is already sold out Reese's announced on social media that all 3,000 pies had already sold out (https://wgntv.com)
• When (and When Not) to Automate (https://www.doyouconvert.com)
• Market Proof Marketing Awards! The video interviews are live, great job Julie Jarnagin (https://www.marketproofawards.com)

Questions? Comments? Email [e-mail] or call 404-369-2595 and we’ll address them on the next episode.

More insights, discussions, and opportunities in the Market Proof Marketing Facebook group.

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A weekly new home marketing podcast for home builders and developers. Each week Kevin Oakley, Andrew Peek, Jackie Lipinski, Julie Jarnagin, and others from Do You Convert will break down the headlines, share best practices and stories from the front line, and perform a deep dive on relevant marketing topics. We’re here to help you – not to sell you!