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AI - Powered Customer Loyalty

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Manage episode 453387522 series 1270428
Content provided by Marketing Deep Dives by Denyse and Denyse Drummond-Dunn. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marketing Deep Dives by Denyse and Denyse Drummond-Dunn or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This episode advocates using AI to enhance customer experience and loyalty. The discussion with Denyse emphasises personalisation through AI-powered tools like chatbots and predictive analytics to meet customer needs efficiently. Denyse details best practices for AI integration, including understanding customer needs, selecting appropriate technologies, and establishing clear implementation strategies. She shares Walmart, Marriott, and JPMorgan Chase case studies that illustrate successful retail, hospitality, and banking AI applications. In conclusion, she suggests that all organisations use AI as a key driver of customer satisfaction and business growth. She invites everyone to subscribe to the Marketing Deep Dives by Denyse channel and to book a time to discuss the topic in more depth with her.
  continue reading

109 episodes

Artwork
iconShare
 
Manage episode 453387522 series 1270428
Content provided by Marketing Deep Dives by Denyse and Denyse Drummond-Dunn. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marketing Deep Dives by Denyse and Denyse Drummond-Dunn or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
This episode advocates using AI to enhance customer experience and loyalty. The discussion with Denyse emphasises personalisation through AI-powered tools like chatbots and predictive analytics to meet customer needs efficiently. Denyse details best practices for AI integration, including understanding customer needs, selecting appropriate technologies, and establishing clear implementation strategies. She shares Walmart, Marriott, and JPMorgan Chase case studies that illustrate successful retail, hospitality, and banking AI applications. In conclusion, she suggests that all organisations use AI as a key driver of customer satisfaction and business growth. She invites everyone to subscribe to the Marketing Deep Dives by Denyse channel and to book a time to discuss the topic in more depth with her.
  continue reading

109 episodes

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