Manage episode 242543864 series 1203992
In episode #1146, we talk about the fatal mistakes to avoid when working in software as a service! We look at some of our personal experiences, the stories of others, and deliver a handful of helpful directions to steer you away from danger. Tune in to get a compass and map for staying out of stormy waters with your business.
TIME-STAMPED SHOW NOTES:
- [00:25] Today’s topic: The Fatal Mistakes You Need to Avoid in SaaS.
- [00:52] Picking a total addressable market that is too small!
- [02:10] Market size versus pricing options to make enough money.
- [03:10] Waiting to launch to begin marketing your business.
- [03:40] Market research and avoiding building a product in a vacuum.
- [04:22] Recruiting early on; the timing of your hiring process is vital!
- [04:57] Start selling as soon as possible, even before it you are fully built.
- [06:13] Maybe we will do a part 2 on this!
- [06:27] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.
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