Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
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Should You Go to War With a Larger Company | Ep. #1509
Manage episode 272484955 series 1203992
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In episode #1509, we ask if you should go to war with a larger company. Recently Apple and Android kicked Fortnite off their app stores because the popular game violated the rules by adding in-app payments and discounts. A lawsuit and more between Epic and Apple ensued and we wonder if this will benefit or harm Epic in the long run. Tune in to find out more!
TIME-STAMPED SHOW NOTES:
- [00:25] Today’s topic: If You Should Go to War with A Larger Company.
- [00:30] Fortnite went all out against Apple by adding in-app payments and discounts.
- [00:52] How Apple responded and how Epic was prepared for a fight with lawyers ready, etc.
- [01:43] Neil’s thoughts: Do what is best for your customers, even fight a large company.
- [01:57] How this lawsuit could be good PR for Epic, and they are big enough to possibly win.
- [03:12] The significance of the discount Fortnite users have been given.
- [03:49] That’s it for today!
- [03:50] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!
Links Mentioned in Today’s Episode:
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
3069 episodes
Should You Go to War With a Larger Company | Ep. #1509
Marketing School - Digital Marketing and Online Marketing Tips
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Manage episode 272484955 series 1203992
Content provided by iHeartPodcasts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by iHeartPodcasts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In episode #1509, we ask if you should go to war with a larger company. Recently Apple and Android kicked Fortnite off their app stores because the popular game violated the rules by adding in-app payments and discounts. A lawsuit and more between Epic and Apple ensued and we wonder if this will benefit or harm Epic in the long run. Tune in to find out more!
TIME-STAMPED SHOW NOTES:
- [00:25] Today’s topic: If You Should Go to War with A Larger Company.
- [00:30] Fortnite went all out against Apple by adding in-app payments and discounts.
- [00:52] How Apple responded and how Epic was prepared for a fight with lawyers ready, etc.
- [01:43] Neil’s thoughts: Do what is best for your customers, even fight a large company.
- [01:57] How this lawsuit could be good PR for Epic, and they are big enough to possibly win.
- [03:12] The significance of the discount Fortnite users have been given.
- [03:49] That’s it for today!
- [03:50] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!
Links Mentioned in Today’s Episode:
Leave Some Feedback:
- What should we talk about next? Please let us know in the comments below
- Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
3069 episodes
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Similar to Marketing School - Digital Marketing and Online Marketing Tips
Ever wondered what makes great go-to-market leaders grow, even when the going gets tough? We have, too. And we’re on a mission to uncover the magic that makes that growth happen. This is Go-to-Market Magic, the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they’ve made, all in the name of growth. And we’re not just talking about revenue growth that goes up and to the right — we’ll also discuss how they improve th ...
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
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…
continue reading
Hosted by Adam Posner, where he interviews top experts, entrepreneurs and thought leaders from the world of Entrepreneurship, Talent Acquisition, Personal Growth and other world-class amazing humans on their insights into their own career journeys and personal growth. The goal of #thePOZcast is to showcase amazing humans who share their stories to inspire you to harness your inner tenacity to drive your life and career forward. Adam Posner is the Founder and Managing Director @ NHP Talent Gr ...
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continue reading
Ever wish you had a business mentor with over a decade of experience whispering success secrets in your ear? That’s exactly what you’ll get when you tune into the top-ranked Online Marketing Made Easy Podcast with your host, 9 to 5er turned CEO of a multi-million dollar business & NY Times Best Selling Author, Amy Porterfield. Her specialty? Breaking down big ideas and strategies into actionable step-by-step processes designed to get you results with a whole lot less stress. Tune in, get ins ...
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continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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…
continue reading
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