Lessons Learned from Working with Jeff Bezos and What It Means To Be Customer-Obsessed with Jaleh Bisharat (Part 2)

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Jaleh Bisharat is the Founder and CEO of NakedPoppy. In her career as a marketer, Jaleh has served as the CMO of Eventbrite, and a marketing VP for Amazon, Jawbone, and OpenTable.

In part 2, Jaleh discusses why she decided to not use a Powerpoint deck when pitching NakedPoppy, the best way to build a great team, and what it takes to be a great CMO.

3:30 - Why NakedPoppy decided not to use a Powerpoint deck when pitching their company to VC funds.

8:45 - How to build a team that complements your strengths.

11:30 - The three questions you need to ask to build an effective culture.

16:00 - The best way to hire great employees.

23:40 - The essential skills for becoming a great CMO.

25:50 - Why you should talk to customers one at a time.

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