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Optimizing PPC is not How You Grow -- Chris Nawrocki // Heur
Manage episode 364802402 series 3342603
Chris Nawrocki, Co-Founder and CMO of Heur, talks about the challenges and opportunities in the evolving landscape of advertising. PPC ads can generate immediate visibility and traffic to your website or landing page. However, to achieve sustainable growth, it's important to adopt a comprehensive marketing strategy that incorporates multiple channels and tactics. Today, Chris discusses why optimizing PPC is not how you grow. Show Notes
Connect With:
- Chris Nawrocki: Website // LinkedIn
- The MarTech Podcast: Email // LinkedIn // Twitter
- Benjamin Shapiro: Website // LinkedIn // Twitter
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1942 episodes
Optimizing PPC is not How You Grow -- Chris Nawrocki // Heur
MarTech Podcast ™ // Marketing + Technology = Business Growth
Manage episode 364802402 series 3342603
Chris Nawrocki, Co-Founder and CMO of Heur, talks about the challenges and opportunities in the evolving landscape of advertising. PPC ads can generate immediate visibility and traffic to your website or landing page. However, to achieve sustainable growth, it's important to adopt a comprehensive marketing strategy that incorporates multiple channels and tactics. Today, Chris discusses why optimizing PPC is not how you grow. Show Notes
Connect With:
- Chris Nawrocki: Website // LinkedIn
- The MarTech Podcast: Email // LinkedIn // Twitter
- Benjamin Shapiro: Website // LinkedIn // Twitter
See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
1942 episodes
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