Kendrick Shope on Authentic Selling

Mastering the Business of Yoga

This week on the podcast, I am joined by Kendrick Shope! Kendrick is the CEO & creator of the Authentic Selling® process, sales expert, speaker, media personality, & momma to a beautiful little girl.

On this episode of the podcast, Kendrick and I dive into why sales doesn't have to be icky, and how we can start selling ourselves and our services more authentically. Kendrick shares her authentic sales process, how we can make it about the customer and not ourselves, why knowing how to sell is important as an entrepreneur, and more.

Enjoy!

You know the saying, “People won’t remember what you said, but they’ll remember how you made them feel?” That’s true, both in our personal lives AND in our business lives. MINDBODY is a company that knows every customer interaction is a chance for your business to shine and for you to help your customers thrive. With that simple truth in mind, MINDBODY has spent nearly twenty years sweating the details of what it looks like to design and run an extraordinary fitness or wellness business. From offering simple and seamless booking…to being able to greet a new customer by name…to the email that lands in their inbox with a great offer, they obsess over finding ways to allow you to craft a thoughtful, meaningful experience for your customers. Because they know it’s the experience that makes the difference— for you and your customers. Find out more at mindbodyonline.com/pod.

The FavYogis app is back with new features for teachers that let you create and manage your own private classes while making payment and registration a breeze.

Do you have regular private clients? Make life easier with AUTO-PAY. Forget about remembering to Venmo. Use auto-pay to enable repeat payments and keep calendars in sync with classes. Google Calendar integration automatically updates teacher and student classes when you make changes

It's STILL just your yoga; teachers add classes, students add teachers, and teachers and students stay connected.

Find FavYogis on your app store and use code MBOM.

This episode is brought to you in part by OfferingTree. When you’re a yoga teacher and you’re trying to build your digital presence it can be daunting. First you might need a website. There are a lot of great tools for building websites like wordpress, wix and squarespace. Then you need a way to email your students. Again there are tools for that like mail chimp and constant contact. But that’s another account to pay for and a password to remember. Then you need a way to schedule and register your students. Again there are tools for that, but it’s another account to create and pay for and another password to remember. Oh wait, how do I integrate my scheduling tool with my website… Arghhhh! Instead of putting all of this stuff off for another day because it’s too daunting, let me tell you about a better way. OfferingTree set out to make creating your digital presence fun, easy and affordable. With one account you can create a website in minutes that has your schedule built right in. They also have email marketing tools to collect email addresses, send newsletters and automated emails to your subscribers. It all works seamlessly together with one account and one subscription. To learn more about what OfferingTree can do for your digital presence visit offeringtree.com/mbom. OfferingTree has been supporting MBOM for close to a year now and I not only love the product, but I also love the people! OfferingTree is providing special pricing for MBOM listeners so be sure to visit offeringtree.com/mbom to receive the discount.