Stephen Colbert + DonorsChoose's Charles Best — The power of small goals

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Startups are audacious. They’re big. They’re world-changing. But you can’t achieve scale on day one. Sometimes the best way to achieve that monumental success tomorrow is to take a teeny tiny step today. This is what Charles Best did when he founded one of the world’s first crowdfunding platforms, DonorsChoose. For 20 years, the nonprofit has been helping public school teachers get funding and supplies for classroom projects and it all started with just a handful of projects in the Bronx, where Charles was a public school teacher. Now it funds thousands of projects in all 50 states, raising almost a billion dollars in the process. Charles did it by adeptly creating a flywheel that matches for donors and grantees, allowing them to connect directly with one another, and doing it all one small step at a time. Cameo: Stephen Colbert.

Visit DonorsChoose.org

Learn more about US campaign funding laws: https://www.fec.gov/introduction-campaign-finance/understanding-ways-support-federal-candidates

Read a transcript of this episode: https://mastersofscale.com/charles-best/

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