Everyone has a dream. But sometimes there’s a gap between where we are and where we want to be. True, there are some people who can bridge that gap easily, on their own, but all of us need a little help at some point. A little boost. An accountability partner. A Snooze Squad. In each episode, the Snooze Squad will strategize an action plan for people to face their fears. Guests will transform their own perception of their potential and walk away a few inches closer to who they want to become ...
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Content provided by Janet Fouts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Janet Fouts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Mindful PR the way it should be with @Shonali Shonali Burke
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Manage episode 175322511 series 1409852
Content provided by Janet Fouts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Janet Fouts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Before, there was traditional PR. Before and during the email era, media outreach was still mostly one-one-one. We focused on targeting the outlet, the reporter, and customized the pitch, being mindful of what would take and what would not. Now, social PR, just like traditional PR, is about building relationships. Where the relationship before was with the media, social allows us to broaden our scope. We’re not just building relationships with relevant media, but also with evangelizers. The way the online space has evolved is that now anyone can be an influencer, as long as the context is right. It’s about having a holistic conversation to build a community to tell your story for you. Watch more as Janet and Shonali explore #Mindful Social PR! Learn more on the blog: http://bit.ly/2jQOgz4 --- Support this podcast: https://podcasters.spotify.com/pod/show/jfouts/support
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continue reading
119 episodes
MP3•Episode home
Manage episode 175322511 series 1409852
Content provided by Janet Fouts. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Janet Fouts or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Before, there was traditional PR. Before and during the email era, media outreach was still mostly one-one-one. We focused on targeting the outlet, the reporter, and customized the pitch, being mindful of what would take and what would not. Now, social PR, just like traditional PR, is about building relationships. Where the relationship before was with the media, social allows us to broaden our scope. We’re not just building relationships with relevant media, but also with evangelizers. The way the online space has evolved is that now anyone can be an influencer, as long as the context is right. It’s about having a holistic conversation to build a community to tell your story for you. Watch more as Janet and Shonali explore #Mindful Social PR! Learn more on the blog: http://bit.ly/2jQOgz4 --- Support this podcast: https://podcasters.spotify.com/pod/show/jfouts/support
…
continue reading
119 episodes
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