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Digital marketing and transformation with Jeff Rohrs @JKRohrs (MDE134)

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Content provided by Minter Dial and Evergreen Podcasts | Minter Dialogue. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Minter Dial and Evergreen Podcasts | Minter Dialogue or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Minter Dialogue Episode #134 — This interview is with Jeffrey K Rohrs, VP of marketing and insights at Salesforce, as well as author the book Audience, Marketing in the age of subscribers, fans & followers. In this podcast, we talk about digital marketing and transformation, how important it is to consider the broader audience of your brand, the challenges of creating a social strategy for brands that are part of a larger corporation and what role the C-suite can be playing in digital transformation. Meanwhile, you can comment and find the show notes on myndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment of your precious time to go over to iTunes to rate the podcast.

Support the show (https://www.patreon.com/minterdial)

  continue reading

561 episodes

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iconShare
 
Manage episode 113668867 series 35092
Content provided by Minter Dial and Evergreen Podcasts | Minter Dialogue. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Minter Dial and Evergreen Podcasts | Minter Dialogue or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Minter Dialogue Episode #134 — This interview is with Jeffrey K Rohrs, VP of marketing and insights at Salesforce, as well as author the book Audience, Marketing in the age of subscribers, fans & followers. In this podcast, we talk about digital marketing and transformation, how important it is to consider the broader audience of your brand, the challenges of creating a social strategy for brands that are part of a larger corporation and what role the C-suite can be playing in digital transformation. Meanwhile, you can comment and find the show notes on myndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment of your precious time to go over to iTunes to rate the podcast.

Support the show (https://www.patreon.com/minterdial)

  continue reading

561 episodes

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