Rachel Harrison: Nurture Your Superfans
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About Rachel Harrison: Her main objective has always been to do work that connects with people and to work that is a help to the world. She has developed a wide range of skills over the years in my many different jobs, which has given her a depth of knowledge she appreciates and uses every day. She enjoys working with people and helping to improve communication and the quality of the work being done. In 2020 she was guided to share the transformation that she has had from her recovery from alcoholism in a podcast that she calls Recover Your Soul. This led to achieving a lifelong dream to become an Ordained Minister in 2021 and expanding Recover Your Soul to include Spiritual Coaching, speaking, writing, and teaching.
In this episode, JJ, Doug, and Rachel Harrison discuss:
- Authenticity and alignment
- Focusing on quality rather than quantity
- Nurturing your superfans
- Adapting your content
Key Takeaways:
- Be authentic and find a niche that resonates deeply within you. Prioritize forming a community rather than outright monetization. Always be of service to others and remain true to your authentic selves, aligning your business with your purpose and passion.
- Focus on creating a quality product and nurture your superfans. Explore different revenue streams, such as Patreon, in order to empower and sustain your passion with financial stability. Profit and purpose can coexist harmoniously.
- A smaller audience doesn’t necessarily mean smaller earnings. Don’t look at the number of followers, look at the depth of the connection that you have with your loyal listeners. Engage consistently with your superfans, and nurture your loyal and supportive community no matter how big or small it is.
- Keep a pulse on your listeners’ needs and adapt your content accordingly. Recognize and cater to the diverse needs of your audience, providing alternative perspectives and resources to support their individual journeys.
“Have a quality product and do it for your passion. Make sure that you're being authentic to yourself.” - Rachel Harrison
Connect with Rachel Harrison:
Website: https://www.recoveryoursoul.net/
Podcast: https://podcasts.apple.com/us/podcast/recover-your-soul-a-spiritual-path-to-a-happy/id1526021318
Instagram: https://www.instagram.com/recoveryoursoulpodcast/
Facebook: https://www.facebook.com/recoveryoursoul.net/
Connect with JJ and Doug:
Websites:
More info on how to make money podcasting:
10 episodes