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Linkfluence Expands in Three Ways

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Content provided by Jamin Brazil. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jamin Brazil or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Linkfluence, a social media tracker and analytics company, has raised $21 million euros. They have appointed Guillaume Decugis as their new CEO. And finally they have acquired Scoop.it, a software firm. They are so busy I wasn’t sure which section of the news to put them under!

Ipsos Healthcare is releasing a syndicated Channel Optimization Study for seven autoimmune disease areas. It will combine prescribing data with media use and engagement data from patients and doctors. This will help pharma identify the best way to communicate to both physicians and patients.

CultureWaves, which focuses on behavior science, and Dstillery, which focuses on data science, have teamed up to launch VOICE which gives insight into consumer motivations.

Placed, a location data specialist, partners with Adobe to measure the impact of linear television ads on store visits.

Rakuten Insight Global is opening an office in Kuala Lumpur, Malaysia. Collin Leo, formerly of Nielsen, will lead their efforts there.

Facts International and Opinion Leader are merging under the Watermelon brand, which itself is being acquired by Chime which already owns a group of creative agencies.

Heather Wendlandt, formerly of GlimpzIt, will take on the role of North American Client Development Manager for FlexMR.

David Baker joins J+D as a business consultant.

Brian DiFeo will be the Senior Director of Influencer Strategy at MWWPR.

And, Jerrod Seaton joins Kantar-owned Lightspeed as an Account Executive. FIND US ONLINE: www.happymr.com Facebook: https://www.facebook.com/pg/happymrxp Twitter: @happymrxp Instagram: @happymrxp LinkedIn: https://www.linkedin.com/company/happymarketresearch/

  continue reading

72 episodes

Artwork
iconShare
 

Archived series ("Inactive feed" status)

When? This feed was archived on January 07, 2019 01:20 (5y ago). Last successful fetch was on November 08, 2018 01:30 (5+ y ago)

Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.

What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.

Manage episode 218029965 series 2417481
Content provided by Jamin Brazil. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jamin Brazil or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Linkfluence, a social media tracker and analytics company, has raised $21 million euros. They have appointed Guillaume Decugis as their new CEO. And finally they have acquired Scoop.it, a software firm. They are so busy I wasn’t sure which section of the news to put them under!

Ipsos Healthcare is releasing a syndicated Channel Optimization Study for seven autoimmune disease areas. It will combine prescribing data with media use and engagement data from patients and doctors. This will help pharma identify the best way to communicate to both physicians and patients.

CultureWaves, which focuses on behavior science, and Dstillery, which focuses on data science, have teamed up to launch VOICE which gives insight into consumer motivations.

Placed, a location data specialist, partners with Adobe to measure the impact of linear television ads on store visits.

Rakuten Insight Global is opening an office in Kuala Lumpur, Malaysia. Collin Leo, formerly of Nielsen, will lead their efforts there.

Facts International and Opinion Leader are merging under the Watermelon brand, which itself is being acquired by Chime which already owns a group of creative agencies.

Heather Wendlandt, formerly of GlimpzIt, will take on the role of North American Client Development Manager for FlexMR.

David Baker joins J+D as a business consultant.

Brian DiFeo will be the Senior Director of Influencer Strategy at MWWPR.

And, Jerrod Seaton joins Kantar-owned Lightspeed as an Account Executive. FIND US ONLINE: www.happymr.com Facebook: https://www.facebook.com/pg/happymrxp Twitter: @happymrxp Instagram: @happymrxp LinkedIn: https://www.linkedin.com/company/happymarketresearch/

  continue reading

72 episodes

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