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Trip 11 | Rising to Challenges with Kelly Watters of Western Rise
Archived series ("Inactive feed" status)
When? This feed was archived on February 15, 2023 05:08 (). Last successful fetch was on July 01, 2019 07:05 ()
Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 166676862 series 1081416
What started as a few family vacations grew into a strong sense of home in the mountains and a single ski season quickly turned into many. In an effort to thrive in such an environment Kelly and her partner began to craft advanced technical fabrics that performed in a wide array of conditions in an effort to enhance outdoor experiences instead of restricting them. What Kelly believes is an obligation to protect the lands we enjoy means many decisions go into everything from choosing fabrics to who the company helps to support and a portion of every sale goes toward land stewardship.
Topics of this chat include:
- Branding
- Leading with technical fabric
- Grading and measuring from scratch
- Difficulties in selling direct
- The balance of art and business
- Traceable sourcing
- Pivots
- Maintaining company culture
- Giving your brain space
- Home and work split
- The dirty side of a startup
- Dealing with stress tests
- Having business advisors
- Scaling and systems
- Communication
- Cash flow
35 episodes
Archived series ("Inactive feed" status)
When? This feed was archived on February 15, 2023 05:08 (). Last successful fetch was on July 01, 2019 07:05 ()
Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 166676862 series 1081416
What started as a few family vacations grew into a strong sense of home in the mountains and a single ski season quickly turned into many. In an effort to thrive in such an environment Kelly and her partner began to craft advanced technical fabrics that performed in a wide array of conditions in an effort to enhance outdoor experiences instead of restricting them. What Kelly believes is an obligation to protect the lands we enjoy means many decisions go into everything from choosing fabrics to who the company helps to support and a portion of every sale goes toward land stewardship.
Topics of this chat include:
- Branding
- Leading with technical fabric
- Grading and measuring from scratch
- Difficulties in selling direct
- The balance of art and business
- Traceable sourcing
- Pivots
- Maintaining company culture
- Giving your brain space
- Home and work split
- The dirty side of a startup
- Dealing with stress tests
- Having business advisors
- Scaling and systems
- Communication
- Cash flow
35 episodes
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